Midterm: A Blogetery Proposal

Have you ever visited a graphic design blog? The first hits on a Google search will land you on the pages that give you tutorials and examples of logos or typography. These sites, while being helpful, have always left me wanting more.

“Graphic design is the paradise of individuality, eccentricity, heresy, abnormality, hobbies and humors.”George Santayana

I couldn’t agree more. Beyond Photoshop, there has to be more to design. That is what I seek to uncover in this blog.

What Is Blogetery in Motion?

Blogetery in Motion is my (somewhat) witty take off the phrase “poetry in motion.” Where is the motion? Well even though this is a blog, I am always moving. Moving towards a graduate degree, becoming a better graphic designer and forging a successful career. So many blogs give “10 Ways To…,” it seems like a lot of people in the creative field have everything figured out, right? Graduating with a bachelor’s right in the midst of the recession, everybody talks about success, but few seem as though they talk about how they got where they are. Whether it is trying my hand at drawing as a small child or just trying to work with a client who happens to be a good friend, these are some of the stories that separates this blog from the rest.

Humanizing The Job

Don’t get me wrong, some blogs are informative and aesthetically pleasing to the eye. I appreciate a personal touch. Working in non-profit, if there was a donor that worked with me, I would leave a handwritten note. Just to show them I appreciate them.

Until they ran out of credible artists, VH-1 milked the show, Behind The Music. People enjoyed the journey of music artists both good and bad. Am I living the life of Motley Crue? No. Do I think my life and journey is constantly interesting enough to share? Not always, but it humanizes my job. The goal is to have the reader understand my point of view and to “pull the curtain back” of my job and give a fresh perspective. When I say pull back the curtain, I mean talking about design in ways other bloggers do not. I want to bring a level of authenticity from someone who is still maturing in the field.

Online Presence

A Voice – I have had experience writing for blogs that I never really had the intention of growing. It was a way to find my voice and create a tone. While I am still evolving, I do feel as though I have developed. I feel most “at home” sharing personal stories relevant to design, but now I am ready to also share my take on design concepts and trends.

Twitter - In the increasing interactive world we live in, it is important to have multiple platforms for your voice. Twitter, is used on a semi-regular basis (though not overkill for a follower) as a way to announce new blog posts, revelant links about design or just saying/retweeting a witty joke. I chose the name @JonBlogetery to create a sense of continuity between Twitter and Blogetery in Motion.

Other Avenues – I use LinkedIn as a way for clients to post recommendations (which I am currently building) and to link up to an online portfolio. As far as an online portfolio, I am currently creating a Flash version of one (via wix.com). The ultimate goal is to design my own page, but I am still in early stages of learning html and Drupal (which will be something to blog about). Also, I am looking into designing my own background to reflect the theme of the blog.

The Blog – This is where my online presence resides the most at this time. As of now, I do post and tweet under a pseudonym, but would change that when my professional portfolio/website is up. I am also going to put a description of the blog below the title, to make it clear what the blog is about.

Lessons Learned

“If Ernest Hemingway, James Mitchener, Neil Simon, Franck Lloyd Wright, and Pablo Picaso could not get it right the first time, what makes you think that you will?” – Paul Heckel

Get To The Point - In the past several weeks, I have posted well over 20 blog posts pertaining to design. The initial goal was to systematically start off with my history with design, then move into the field at large. Sometimes we get so involved in our own history, we fail to remember that not everything we post, resonates with the reader. I have always liked what I call the “slow build.” In a movie, the story is set, you have some background on the characters, and then the film hits the ground running. A future goal in the blog, would be to get the core of design. Recent blogs like Trading Ethics for a Design, Find Inspiration, Not Theft and Visual Metaphors have reflected this approach.

Never Be Content – The great work of other designers is what motivates me to get better. The same can be said of writing. I did go into my blogging experience thinking I had an edge, since writing was a passion in my youth. The ability to win over a reader that otherwise would have no interest in the subject is a big picture goal here. I want to be good, really good. Not just in my design, but in how I articulate that in my writings.


“Stop looking at yourself as a designer, and start looking at yourself as a deliverer of ideas.” – Stle Melvr

Whether it is finding your niche or just being stuck in a rut, I want people that, even if they avoid Photoshop, walk away thinking of a relatable experience, even if it doesn’t have anything to do with design. Blogetery in Motion is meant to entertain, but also inform. Why listen to me? I have a great passion for sports, comedy, music and movies, none of which I intend on pursuing for a career. I could write about those topics, but I feel I would be cheating the reader and myself. With design, the creative well never runs dry and it’s a big part of what I want to do.

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4 Responses
  1. Stacy Gitlin says:

    Hi Jon,

    I think this may be the most honest thing I have read by you so far. Obviously I don’t read all your blog posts but of what I have read, this was the most clear and honest piece.
    Based on previous writings you wouldn’t think graphic design fits you for a niche. Design as a topic just seems to be a vehicle, a way to get from A to B. I never saw real depth on the actually topic of design. While on the surface you use experiences for life lesson learned through your job, you seem to get away from topic. That is except in the algorithm where the entire point was a specific focused how-to list. In this entry I can see your purpose behind choosing this niche more.

    You use many quotes in your entries but who are these people. Are they famous designers? Former professors? Guys from down the street? The average reader or beginning designer may not know. And that bring me to credibility.

    I will pose to you the same question I did Ashley as far as the proposal since I am playing the part of potential investor in you. What gives you credibility to talk about his? You may need more than designing as a job to take people at your word. You talk about you advancing your degree but your masters will be in communications. Not art or design. True, we learn about design for the web and skills for websites but why this degree and not a more focused one? How can you make the reader trust you?

  2. admin says:


    Thank you for the feedback. From the Devil’s Advocate on, I have made an effort to shift focus on life experiences in design to issues of depth in design, which I mentioned here. These, as you pointed out, aren’t necessarily the blogs you are required to critique, but I absolutely see your point and I’m trying to improve that.

    As far as honesty in my pieces, I think talking about my life experiences and even concerns about my niche by definition is being honest. That was my effort to make the reader trust me early on. Sometimes I am told I put too much of myself in the blogs, others I’ve been told not enough. Its not easy finding the middle ground, but I’m trying. As far as the quotes, they actually are all guys from down the street. Haha, you are right, I need to cite them properly. Your honesty is always appreciated.

  3. Ashley says:

    Jon, Interesting proposal. I liked the Lessons Learned and the break down of how you are utilizing the web for your presence. I also like your objective of humanizing the job. I think you could say it a little better though. The first part about handwritten notes is fine, after that you lost me. You are a not a well known designer so I don’t see the relation to VH1 artists. Also, a good strong quote or two is great but I think you have too many here and they have no credibility. Using too many quotes takes away from your thoughts and emotions and makes us focus on someone else’.
    I agree with Stacy, this was a great piece about you. No jokes, just you. I would like to hear more about your goals though and how you plan to get there.

  4. admin says:

    Thanks Ashley. The Behind the Music analogy was just meant as a comparison to “the journey” or where I’ve been at this point. No, I don’t think I’m a rock star…yet, haha. Heard you both on the quotes and I will update those, but I’m glad you found the post interesting.

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